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Another really popular page that you may need on your website is a landing page.

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A landing page is a page where you offer something in exchange for name and email for the clients or

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your customers information.

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So usually it's a free lead magnet, a free PDF, a free e-book or something similar, and in exchange

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they will give you their name and email and that's the landing page.

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So if you want to build a landing page, we can do that to write all the copy with Chatgpt.

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So let me show you the prompt we are using and this is fast is saying write a landing page copy optimized

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for my buyer persona where I will sell sell and you put your product and service name.

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Let's say we are selling here an online.

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Online course on email marketing, use the copywriting framework and you can add the copywriting framework

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here if you want.

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Let's say we want to use the AIDA.

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I.e. that copyright framework, which is the attention, interest, desire and action.

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If you don't know what the copyright frameworks are, you can ask GPT what are the copyright frameworks

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that we can use to to write copy here on Chatgpt and it will send you a list.

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I usually print the list, so here is my list.

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You see all the frameworks here and you can have that and use it as you wish.

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Also, I'm asking here on the landing page, please include headline subheadline, all the elements

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for an optimized copy.

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So let me go and hit enter.

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So here is the the the landing page for your buyer persona using the AIDA framework.

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So you see headline is here.

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Learn how to master email marketing and skyrocket your sales.

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I love it.

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Sub headline is here.

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Attention is divided.

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Remember I asked to write in the Aida Attention, interest, desire and action frame work.

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So you see that it's dividing here the copy on these different specific areas.

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So we can see here the attention is saying, Hey, are you struggling to drive sales through the email

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marketing campaign?

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Interest is saying all starts with the right strategy.

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Desire is a phrase where they build a desire about your product, your services on your customer's heart,

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and the action is the call to action.

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Don't miss this opportunity to master email marketing and drive more revenue to your business.

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Sign up now and here is the option to to add on your landing page.

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Also, we see here elements for an optimized copy is giving you some elements that you need to keep

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attention, like a clear attention grabbing headline, a sub headline that expand the headline and set

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expectation, a section that create desire.

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So all is here for you.

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All you have to do now is copy and paste on your landing page and is ready to go.

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See you in the next video.
