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Hi there and welcome to Logo's.

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We are going to start designing several logos here.

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The purpose of this is for you to learn how to use the tools and how to discover what tool you are going

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to use and also train yourself on designing logos.

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After you have mastered copying other people's logos, you will go to a paper and a pen and start your

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creativity by creating new logos.

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One tip, I tell you, there is no way to create a logo unless you have a purpose.

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So defined the purpose.

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Why are you creating logo?

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For whom is it and what does the customer want, for example?

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And then you start designing the logo.

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But for now we are going to focus on the techniques of drawing logos and using illustrator at 100 percent.

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Of course, if you're not to see that zoom in, you will not see that you have lots of circles I'm going

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to show you a trick actually is a tip.

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If you come to the eyedropper here under, it is measured.

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You see, this is the measurement tool and you can zoom in.

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You can click and drag a measure, for example, this distance horizontal at 100 percent, the distance

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here is minus eighteen point four feet.

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Remember, guys, it takes the zoom inconsideration.

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So this is the screen length, not the physical length, of course.

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Now, let's measure the other side and you will notice that this is nineteen point seven.

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These circles are not symmetric or concentric to this white one.

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Let's keep that in mind and let's start designing now control minus.

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I'm going to do the first circle.

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I can come over and notice I have the feel that is black and the stroke, that is no stroke at all.

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I'm going to switch out.

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The stroke is black and feel, and that's exactly what I want.

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I come to what I estimate is the center and draw my circle here to reduce the point to zero point twenty

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five.

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I have a circle that I need to adjust.

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I'm going to adjust for Four Corners.

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There is no way for me to guess yet if this circle is 100 percent concentric, is 100 percent a circle,

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by the way, it could be less than a circle, but I would try my best to see if it is a circle.

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Now, it's not being with me here.

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What we would do is to zoom in Yuzo Main and then it's easier to move it, it will move at less steps

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if you like.

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Going to zoom out, where are we?

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Zoom in, we have a very good circle.

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It seems like this year here is an extension of this circle and there is a small curve here.

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If you look at it, it could be like we going to use this circle to clear the air.

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Good observation.

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Let's move on.

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I need to duplicate the circle, so I'm going to use the controversy, control F and shift an option

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or art and then just zoom in or make it smaller.

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Then controls the control again and make it the small.

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Now I notice that these guys are not concentric at all.

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I'm going to make it smaller from here.

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Pressing shift, maybe.

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Yes.

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And then I need very little from this side.

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It's not being so you zoom in with the option, I'm using the Moskal and option key and adjust it a

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bit better.

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It seems this is OK.

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Control, control, if I want to use it, because I like using it, I'm addicted to it, I'm going to

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make the smaller one about.

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Control C, control F and make the smaller one.

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Now it's time to color one side and of course, to replicate, but I need to take care of this guy here.

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The year I'm going to zoom in, I'm going to use the zoom tool and then click and drag slowly.

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Like this, Moutier.

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Zoom in a bit more.

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We need to create an extension for the circle to cover that.

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Of course, you can create a rectangle, but I want to show you the difficulty we can take the white

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arrow.

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Click on the circle and obviously I need a point here, otherwise everything is going to move.

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Go to the Pentagon and at the pontell.

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I'm going to break the point immediately, a press option or art and just break it over here.

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Even more, I'm going to use the handle, so that's a and I'm pressing shift to make it 100 percent

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just over here that I need to add another wrinkle point here.

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I use the Bantul and click to add the anchor point.

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But of course, I don't want that curve.

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I can convert it immediately, convert it to a corner, the use of that extraction and just make the

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curve over here.

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And it seems a very fine.

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Now, it seems to me that so far it seems to me like I need to take it up a bit.

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Otherwise it's not a straight line.

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I'm going to take it up just a bit.

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In fact, we need to take this one down just a bit if we can.

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One pixel here.

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For now, it's OK.

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The line is OK, it's not very straight, I don't know if it's straight, by the way.

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This is done, is almost done.

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Let's go for Kalari.

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Obviously, now I'm going to copy the colors from the original one.

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Let's start with the smaller one, by the way, from here.

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I'm going to take the eyedropper and go for this color.

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Then with a selection to select the upper circle is going to be white.

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So go for white and the upper one is going to be black.

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I can see it.

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Here you are.

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This is black and this one is white feel.

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Very easy.

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And the top one.

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That's them and group them, then I'm going to duplicate them, control S.F. and invert them as you

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know, so I have to have them click and drag and the shift gears and just put it over here.

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It's perfect.

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Is very nice.

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Now, let's focus on these curves.

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Here they are ellipses, of course, but I don't know where they start, where they end.

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I'm going to switch the colors now and remove the feel.

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So there was no need to feel that I'm going to take it up a bit, I just it's from here.

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You can use symmetry, pressing shift and Sombat prefer to do it like this, actually for this logo,

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it's easier, but I think we've got a 100 percent control S.F. and then shift and option or ult and

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then make it smaller.

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That seems very.

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I have to ellipses here, I have a color under here, how am I going to do that?

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Well, I'm going to use the segment, put the segment over here.

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I'm going to take it a bit down.

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I will select the two ellipses here and our guy over here.

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That's all we have selected.

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Then we are going to cut the lower part, using the shape to come over press option and cut them off

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and did a good job, I think.

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Let's take the lower one now and copy the color from over there.

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Go for the eyedropper and.

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Color is fine, then selected and arrange and send you back as usual.

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There is nothing in it and then orange to back.

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And then the field here is a block.

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Have we done a good job of this guy?

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We need to delete, we don't need them anymore.

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I think we have done a very good job.

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I think it's excellent for a first trial.

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Not all lawyers.

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I try to copy the succeed from the first trial.

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We have a mistake.

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Ener1 and eyedropper and get the green.

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Though here, it's fear it would give me the right color green.

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Don't worry, because it's shaded somehow it's inside the group.

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I worry about it.

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It give you the right one.

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Now I need to do the nose.

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I think the best way to draw the rectangle is to use the potential we can just retrace that you could

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do a rectangle.

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Put it down.

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That would be nice.

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But let's do it.

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I'm gonna come over here.

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And then come just like this.

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Try to estimate and close it.

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We're going to go remove the fill and give it is more stroke of black.

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To point pointless now Nenita adjusted, of course, you go for the white Aratula and they select this

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guy and just move it over here and adjusted the way you would like and the very proper way.

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Zooming in.

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And I just said, just like this, that seems fine.

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That seems very good, then I'm going to select it and then give it back and of course, pick out selected

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again and is sent back.

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I think we did a very good job.

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You're not just now we need to remove all the socks, iSelect, everything, and stroke, no sock at

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all and look at it carefully.

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I think the replication is very good.

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We have very well run it, but we still have the name.

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How are we going to discover which font to try to discover, which found a solution between fonts you're

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in for a very big job if you try to trace the font is going to take a long time.

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The best way is let's select.

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This guy, that's the image here that the one, yes, and we are going to replicate it.

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And then take the image up, lock the lens back, take this image right, click on it and say image.

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I want to isolate the characters, isolate the characters, the trip advisor.

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And then I'm going to export it from there, I'm going to go to the front side of Adobe and show you

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some very awesome.

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To export is very easy, come to a window and you have asset export, you click on it and drag it and

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drop it in.

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Now you will want to export it, for example, somewhere.

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And I show you that I already did this job for you.

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I start you notice I have the TripAdvisor font not being here.

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It's already export.

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Now I'm going to head to the font website of Adobe.

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I'm going to Font's.

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And obviously, it's going to be adult before me now.

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That is the small camera here.

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It is really awesome.

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If you click on it, it will start telling you upload an image.

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What it does is fix an image, it being a jetpack, whatever you like, and scan it left and right.

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Discover the characters that you have put their.

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And then also discover which fund has been used on this pension.

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That's very nice, selected up.

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Now it's gaining it, TripAdvisor font scanning, please, with.

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Select a single line of text, if you had similar lines, you would select only one, you can get it

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up, down, whatever.

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This is exactly what I want and go next step.

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And here it has read the text from the Gebek and made it an editable text, you know, the second additive.

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Don't edit and then please tell me which font it is, so now is going to go ahead.

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OK, which font is suggesting several fonts I could use?

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What am I looking for if I look at TripAdvisor?

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There are some distinct characters here or letters.

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First of all, the V not as the V is pointed, it just hit a hard angle.

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And the E, this is the kind of it's U.S. So if I look around, where is the help wanted the.

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The first one seems quite good and is actually I have the font, if I didn't have it, I was just activated.

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We've seen that it's called upon you regular.

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I'm going to copy this because I'm very lazy.

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Come back to Adobe Illustrator and write something.

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Actually, right, thrip.

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Click now here, of course, I had the fun because I was trying before we did this one you based and

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it gives you the fun.

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Yeah, that's the one you mean.

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OK, let us use this one and click on it and drop it over here or try to put it as near as possible

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and zoom in again.

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Not as this font is not 100 percent because the V is different.

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There is some scaling issues and stories.

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First of all, try to adjust it as much as possible.

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You can play with the tracking.

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That's one.

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The trucking is trucking is working here, but not here.

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I'm going to double click on this guys here and increase the trucking.

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I these guys really work on the front is not just the front.

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What you are going to do, let's increase the tracking just over here, these guys, let's increase

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the tracking.

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Push the characters still have over here the tracking, I can add.

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Maybe they used the corner.

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Somehow it is OK.

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Now, if you're not, this is not going to happen.

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I have to turn the text into outlines so we create outlines just over here.

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Then you come, for example, to the V and you start editing it.

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So I'm going to zoom in White Arrow.

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So just two points here and just move them on this side and so at this point, put it up here.

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Select this guy and just put it here, keep the symmetry.

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It sometimes is a long job, sometimes the very easy job.

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The graphic designer did not choose any special fund.

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This is TripAdvisor and obviously.

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They really worked on their logo, makes sense to you.

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They got some work to do.

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I'll leave you to it, it's very easy now to edit.

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You just try to put them as much as possible near each other and try to play with all the anchor points,

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move them around something like this.

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You're going to work on it very nicely and it will happen.

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It's not easy, but this is a great example, actually.

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It looks good already.

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It's a great example of how to copy a logo and how to use it.

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Actually, if you come up with this, your next logo, the logo that you are going to do is going to

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be a logo.

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That's very special because you know how to adjust the font the way you would like.

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Thank you, guys.

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I would see you in the next video with another awesome logo.