WEBVTT

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-: Okay, this is how to make your own AI stock photos.

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So stock photos, super important

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because, you know, we don't have time to go out

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and take photos of everything.

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You know, some of the things that we want

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we won't be able to go and, and capture, right?

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So that's why these stock photos sites exist.

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And I think for most use cases, they're really good,

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especially have a license, right?

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So this is Unsplash.

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The really cool thing about Unsplash is

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that it's free, right?

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And they have a really permissive license,

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but they have been bought by iStock photos.

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And you know, now they have Unsplash Plus

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and they have these banner ads

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and you don't always get like even what you want, right?

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Like, I've searched for people in a business meeting.

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She's not in a meeting.

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This isn't the business meeting I was suggesting, right?

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Like, this one looks good, but it's on Unsplash Plus.

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She's not with other people.

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Like, maybe this kind of?

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Like, that looks like really creepy and weird.

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This doesn't look realistic.

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So I mean, it's a bit of a pain

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to find the right type of image.

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And you know you, you...even when you do find it,

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you end up with like the same picture

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that everyone gets, right?

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So if I search with chart,

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I've seen so many blog posts with this image, right?

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And you know this image, right?

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This is like really popular

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and you just kind of recognize these from some

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of your favorite blogs, I bet.

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Cool. So now what if you wanna make your own

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stock photos with AI?

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Well, the way you would do that, let's find one

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of the images here.

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So like, this one's kind of the closest to what we wanted.

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And I'm gonna click in here. You can see the artist.

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So it has like a lot of views, right?

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It's free to use under Unsplash license.

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So this is where I would say I'm not a lawyer, right?

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Like you need to kind of figure out

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what your own risk profile is.

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But from my understanding,

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all photos can be downloaded

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and used for free for commercial or non-commercial purposes.

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No permission needed, although they do prefer attribution

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and they cannot be sold without significant modification.

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So I would say, you know,

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kind of using, like retraining

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and making a new photo that looks similar,

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but using AI is a significant modification.

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Although I wouldn't do this, right?

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Like I wouldn't create like your own,

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competitors to Unsplash.

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That probably wouldn't be cool.

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And I think in general you could probably give

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attribution to the artist, right?

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Like they deserve it.

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So I'm gonna show you how to kind

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of replicate the same look and feel, but with,

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but you know, kinda make it look your own

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and then you own the license, right?

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Like you don't have to worry about, you know,

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like attribution necessarily.

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If you if you do make it considerably different

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and modify it with your prompt,

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but also, you know, it looks unique,

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your blog doesn't have

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that same problem of like everyone using

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the same stock photo.

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Cool. So few things that I wanna point out.

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So one is you wanna really see

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what the meta description of the images.

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So I just right clicked and go went to inspect.

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And then, so this is the image.

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And then just gonna click in here,

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just gonna drag this across.

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Oh, back up.

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Okay, let's drag this across

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so that there's the image.

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Let's right click inspect again.

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Okay, this is the image and here we go.

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So here's the alt tag.

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So we click in here, it's four people watching

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something on a MacBook, right?

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So I'm gonna put in here imagine

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and then the prompt

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"Four people watching a white MacBook on top

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of glass top table".

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So that's gonna generate it

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and you can actually just say like what you want, right?

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I want a stock photo of people in a business meeting.

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And it does like a pretty decent job of that anyway,

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although that looks a bit gloomy.

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So all that is generating,

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the other thing I'm gonna pull out here is the camera.

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So I think like that's kind of useful.

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That's quite interesting.

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There's other metadata sometimes.

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So you know, you can just press up

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and then you'd say,

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oh in the prompt,

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"camera", and then you could say like

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you actually want it to be a business meeting

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of four people and then you want it

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to be like a stock photo.

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Cool. So, you know, we're just kind of using this to

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get into like the baseline and kind of figure this out.

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You know, not all these are great, right?

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But we're getting a little bit closer.

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This one looks like more interesting,

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but the faces are a little bit weird

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and this one's facing away, so that doesn't make any sense.

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Cool. Here we go. This is getting better.

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Because we called it stock photo,

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it's looking a lot more interesting.

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So that seems to be helpful.

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And we also put in the camera here,

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so I think it'll kind of change the style.

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Like we wouldn't have some of these like black

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and white things or like this...

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Here we go. So look at that. That is much better.

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Okay, so like, this is almost there.

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Some of the faces are a bit messed up.

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This is pretty good, you know,

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and they don't look very happy.

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So maybe we'll try one more thing here, which is...

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Oh, cancel.

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So let's, instead, let's say I'm gonna do this prompt,

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but then we're just gonna do a negative prompt.

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We're going to say no unhappy.

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So that's gonna make them happy.

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Yeah, you could also just say happy, but

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like, you know, I think there's, you know,

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different ways you can mess around with this.

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So that's... while that's generating,

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there's also another way you can kind of do this.

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And I think this is like a little bit dicier,

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but you know, I'll show you anyway

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because you know, it's really up to you to decide.

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So I'm just gonna paste in.

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Lemme see. So if you copy image address,

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see if this works and pasting the prompt,

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then you can say it's got a photo of

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business meeting

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of four people, blah, blah, blah.

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Okay? And then what this is gonna do is

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it's going to use that image as the base image.

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So again, you are transforming it.

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I think this is a little bit... like if I was the artist,

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I'd be a little bit -- off if I found someone

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was doing this unless like the image looked

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really different.

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So I think that's the key is like, start with the alt text,

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start with the image maybe,

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but you know, make it look your own, right?

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Like it needs to be something that's your own.

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You can kind of mimic the look and feel and the style.

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But you can see here, I mean, this didn't work very well,

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that's kind of weird.

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So I guess getting rid of unhappy doesn't work as well.

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Okay, here we go. So this is a lot better,

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this is like much more what we wanted.

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So, you know, we're getting a little bit closer,

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but you know, it doesn't take a long time to do this.

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Sometimes it's quicker than, you know,

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than all the searching through stock photos

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or, you know, it's definitely quicker than searching for,

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you know, like licensing

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and like you just pay once for a Midjourney a month

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rather than paying a huge amount of money

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for licensing a bunch of photos.

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Again, you know, this is a gray area, like this isn't,

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you know, there's no rules around this

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that anyone's figured out yet.

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So I would say use your good judgment.

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Don't just blindly copy someone else's photo like this.

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You know, this isn't actually what I wanted anyway.

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I wanted something more like this, right?

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Cool. Okay.

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Hopefully, you know, use your good judgment and,

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and if you do, then you have really unique,

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interesting looking stock photos that nobody else has.

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And once you develop a style, then you can kind of

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keep using that prompt again and again.

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So really, really helpful.
