WEBVTT 00:00.570 --> 00:03.480 -: Hey, let's make a brand logo. 00:03.480 --> 00:06.090 One of the easiest ways to do this 00:06.090 --> 00:09.810 is probably to use DALL·E in ChatGPT Plus. 00:09.810 --> 00:11.820 And so just gonna paste in here. 00:11.820 --> 00:13.590 This is a prompt that I tend to use 00:13.590 --> 00:16.170 'logo for {company_name}, which sells {product_type}', 00:16.170 --> 00:18.870 and then I have a few extra pieces here. 00:18.870 --> 00:19.920 I think it's helpful 00:19.920 --> 00:22.920 to make the logo abstract and flat and minimalistic. 00:22.920 --> 00:24.450 Put the word 'vector' in there. 00:24.450 --> 00:27.420 That's useful: it creates the type of logos that I like. 00:27.420 --> 00:29.430 Although you can change this style section 00:29.430 --> 00:31.890 really to anything you need, or anything you like ... 00:31.890 --> 00:34.800 If you want more natural, or skeuomorphism-type stuff 00:34.800 --> 00:35.633 then you can do that. 00:35.633 --> 00:37.650 I also think it's helpful to have a white background 00:37.650 --> 00:40.290 because it changes the types of colors you get; 00:40.290 --> 00:43.224 a white background is the most common use of a logo 00:43.224 --> 00:45.030 and then it makes it easier 00:45.030 --> 00:47.520 to remove the background afterwards. 00:47.520 --> 00:51.990 So I'm going to create this for the company 'Ultra', 00:51.990 --> 00:56.433 which sells men's shaving products. 01:00.690 --> 01:03.600 Paste that in and then ... 01:03.600 --> 01:05.670 I'm just gonna say 'create a logo' 01:05.670 --> 01:07.770 because with DALL·E through ChatGPT 01:07.770 --> 01:08.850 it's more conversational 01:08.850 --> 01:11.583 than you would use a prompt for another tool. 01:12.930 --> 01:14.490 It's creating the image. 01:14.490 --> 01:15.330 While it's creating the image 01:15.330 --> 01:18.660 I usually just type, "show me the prompt you used" 01:18.660 --> 01:20.640 because I think it's quite useful to see 01:20.640 --> 01:22.110 how it interpreted this. 01:22.110 --> 01:23.760 One of the things you might not realize 01:23.760 --> 01:27.426 is that when you use DALL·E 3 through ChatGPT 01:27.426 --> 01:29.970 it will rewrite your prompt for you 01:29.970 --> 01:31.680 and create a better prompt. 01:31.680 --> 01:32.513 So here we go. 01:32.513 --> 01:33.930 That's a pretty cool logo, right? 01:33.930 --> 01:38.010 It's got a razor and then it flips around here 01:38.010 --> 01:39.270 and it's got some stars. 01:39.270 --> 01:42.060 I think that's actually a pretty good job at that. 01:42.060 --> 01:45.127 If I wanna say, "show me the prompt you used" ... 01:46.290 --> 01:47.820 Yeah, here we go, 01:47.820 --> 01:50.580 it's just rewritten it to be a little bit better. 01:50.580 --> 01:51.690 I'm gonna copy this 01:51.690 --> 01:53.340 and we're just gonna see what we get 01:53.340 --> 01:56.070 when we put that into Midjourney as well. 01:56.070 --> 01:58.770 So I just pressed `/imagine` 01:58.770 --> 02:01.500 and then I'm just gonna paste in the prompt here 02:01.500 --> 02:04.290 and just obviously remember to get rid of the crap 02:04.290 --> 02:06.240 that it adds on top! 02:06.240 --> 02:07.680 So paste that in. 02:07.680 --> 02:08.760 And while that's generating, 02:08.760 --> 02:10.710 I'm just gonna show you how to remove the background. 02:10.710 --> 02:13.800 So if you download that 02:13.800 --> 02:18.493 and then you go to 'remove.bg', which is a free website 02:18.493 --> 02:22.230 where you can remove the background from things, 02:22.230 --> 02:23.103 here we go. 02:25.500 --> 02:26.850 And this also uses AI, 02:26.850 --> 02:28.050 but it's a different model 02:28.050 --> 02:31.770 and there, it's erased the background. 02:31.770 --> 02:33.207 So, I'm gonna hit 'Download' 02:35.190 --> 02:37.410 and now we have that background, 02:37.410 --> 02:39.960 we can place it on anything we want. 02:39.960 --> 02:41.730 So that is super useful. 02:41.730 --> 02:43.680 Now I'll just check out Midjourney. 02:43.680 --> 02:45.450 You can see that they have a bit more of 02:45.450 --> 02:47.790 a futuristic, fantasy aesthetic 02:47.790 --> 02:51.480 and it ignored the white background. 02:51.480 --> 02:52.890 It made the logo itself white, 02:52.890 --> 02:54.180 which is a little bit different. 02:54.180 --> 02:56.730 So you can see the difference between the models 02:56.730 --> 02:59.790 and it really just depends on what type of style you want. 02:59.790 --> 03:03.870 The other thing that we get a lot better results from 03:03.870 --> 03:06.030 with DALL·E is the text. 03:06.030 --> 03:07.740 So we actually got the text right here. 03:07.740 --> 03:08.880 It doesn't always, 03:08.880 --> 03:10.380 but one thing you might need to do 03:10.380 --> 03:12.180 is if it got the text wrong, 03:12.180 --> 03:14.820 or if you're using one of the ones from Midjourney, 03:14.820 --> 03:15.840 as you can see here, 03:15.840 --> 03:18.390 it got the text wrong completely. 03:18.390 --> 03:21.060 You'd have to go in, in, say, Figma 03:21.060 --> 03:24.000 or some sort of design tool like Canva, 03:24.000 --> 03:25.860 and then remove that text 03:25.860 --> 03:27.630 and then put your own text in there as well, 03:27.630 --> 03:29.310 and choose a font. 03:29.310 --> 03:32.040 That is the typical workflow if you're creating a logo. 03:32.040 --> 03:33.180 And if you don't like that, 03:33.180 --> 03:35.760 you can also ask it for multiple options 03:35.760 --> 03:38.703 or ask it to make specific changes as well.